A logo is a unique and memorable visual expression of a brand. Logos can communicate a brand’s attributes and become a representation of the promise a brand makes to the marketplace. An investment in a successful logo is an investment in a brand’s integrity.

We design logos that are strong and succinct, based on the brand’s spirit, culture and unique place in the market.

Savacool Secviar Logo Crosses America

In the spring of 2011, we were approached by the Spirit of Liberty Foundation and told of an amazing project. The Crossing of America was to be a national campaign to pay tribute, create awareness and raise funds for Wounded Warriors, Fallen Heroes and their families. We asked immediately, “How can we help?”

We created a logo design for the The Crossing of America, a coast-to-coast fundraising tour established by The Spirit of Liberty Foundation. Two Jeeps worked their way from San Diego to New York in a summer long tour, raising money for some of our most honorable veterans.

Our thanks to Scott and Richard at the Spirit of Liberty Foundation for their hard work and for including us.

Lionheart Digital is an online advertising network, made up of numerous minority focused news sites. The first of its kind to be brought to market, Lionheart stands for vision, innovation and power.

Kaya Salon is a stylish full-service salon filled with mid-century furnishings, forrest-themed decor and the area’s most talented hair stylists. The owners are ambitious, creative and committed to making every detail of their customer’s experiences with the Kaya Salon brand the best it can be.

Searsucker is a restaurant in San Diego’s Gaslamp District. Celebrity chef Brian Malarkey’s kitchen delivers innovative and bold dishes while the dining room is a see-and-be-seen hub for the city’s VIPs. An eclectic interior design (Thomas Schoos) and brand identity (Savacool Secviar) pay homage to the fashions and styles of 1920′s America.

Simply put, Side Bar goes off. The nightclub is one of San Diego’s most successful and legendary venues. When the interior was redesigned and the brand refreshed, we created a simple and versatile logo based loosely on the predominance of ironwork found in the venue’s many hanging birdcages.

Cowboy Star is a brand inspired by America’s western frontier and the colorful heros who called it home. The restaurant boasts the finest product and service of any steakhouse in San Diego. We developed a logotype and “brand” to be used as a system for their various marketing needs.

Stingaree is a restaurant, nightclub and private event center and has been one of San Diego’s most popular hot spots since opening it’s doors. When creating their logo, we set out to convey sexiness, exclusivity, innovation, and passion. The award-winning result has been very well received.

The Cuyamaca Commerce Center is a commercial real estate development project. The property’s architecture and the CCC brand is clean and modern and designed to appeal to potential business tenants who appreciate these qualities.